advertising the ego
Disclaimer: no ill will is intended in any of these posts. I love Texas, and I recognize the humor in the Texas ego Driving around town, I can tell there is a definite theme to companies' names and mottoes. I suppose I could enter the advertising business now: basic parts of a company name should be a) your field, and b) something involving Texas. So, Texas Dental. Lone Star College. Texas Health Insurance. Lone Star Steakhouse. Texas Instruments (you know, the people that make all those calculators for calculus classes. I used to wonder if other states had their own calculator companies. apparently not). Texas Roadhouse. You get the idea. Or, say you are a chain and can't rename your business to suit Texan pride. No worries! Just come up with some products or greeting signs particular to the state. Throw the words "y'all," or "Texas-sized" around. Use the Texas shape on posters. Display the Texan flag; even better, display it with the Americ...